Having built up a relationship with leading edge Bioscience company Plant Impact over the last few years shooting their operations and Board of Directors for use in their Annual Reports and on the company website, this year's Annual Report project provided an opportunity to move their visual brand forward with a series of clean, high key images commissioned by Emperor Design.
Shooting tethered to clear layouts with text overlays on screen enabled us to work around various elements of copy and infographics to bring the Annual Report spreads to life and maximise the impact of the image space within the design.
Having felt privileged to have been in Berlin before the wall came down I decided to re-visit some of the places I had photographed as a young photography Student back in 1987.
Finding the prints from 30 years ago was the first hurdle to overcome for which a trip up into the loft was ultimately required and I was delighted to find they were still in good order.
This was followed by a concerted effort to find the locations of the shots I had taken without the help of geo tags & the like.
Eventually, a map secured in the DDR museum was my point of reference for trying to retrace my steps along the wall to recreate the shots I took all those years ago from the Western side of the wall and beyond.
My decision to shoot in B&W in 1987 was largely to represent the "cold feeling" the wall gave me in what was actually a very decadent and colourful city as opposed to the approach taken by most of my fellow students who opted to shoot in "full technicolor". Two different approaches which gave a very different representation of the wall and its legacy which I suppose only came to prominence two years later with the fall of the wall.
Thankfully my monochrome approach back in 1987 served to further illustrate the stark differences in this once divided city between then & now.
One location in the former East Berlin that I couldn't track down was way ahead of it's time. Recycling food was widespread in the DDR.